PR Fuel: Press Release News, Resources & Public Relations Tips - Page 9 of 94

Are you looking for ways to connect with new clients and customers? One important approach to consider is experiential marketing. By giving people ways to actively engage with your brand, you tap into the emotional response that can build trust and loyalty.

Hosting an event is an easy way to offer your tar… Read more

Statistics reveal that branding consistency can raise a small business’s revenue by 20%. In fact, 85% of organizations have their brand guidelines readily available.

If you want to grow your business, you need to build a brand. Building a brand is much simpler than you realize if you stay consistent.

He… Read more

In December of 2022, Southwest Airlines shut down nearly 100% of flights, leaving customers angry and confused.

This company damaged its reputation within one day and lost many long-term customers. There are many contributing components to a reputation, and as a business owner, you need to understand … Read more

Did you know that over 80% of consumers say they trust recommendations from journalists more than advertising? That’s just one reason why a strong PR campaign is essential for any business that wants to build credibility and attract customers.

Over 60% of consumers are more likely to make purchas… Read more

Did you know that a well-crafted press release can generate up to 10 times more media coverage than traditional advertising? That’s just one reason why savvy businesses turn to professional press release writing services to get their message heard.

One of the top three challenges marketers now f… Read more

In late February of 2022, an ad for Applebee’s with a twerking cowboy played alongside a CNN news coverage of the Ukraine/Russia war. Netizens were outraged by the juxtaposition and took to Twitter to complain. A clip of the mistake racked up over 3.6 million views and Applebee’s pulled its a… Read more

In the fast-paced world of public relations and media communications, crafting a compelling press release is only half the battle. The true challenge lies in ensuring your carefully crafted message reaches and resonates with its intended audience.

This comprehensive guide will walk you through the i… Read more

Are you struggling to figure out how to improve your small business branding? Don’t worry, because you aren’t alone. More than half of marketers (61%) say they struggle to generate leads.

Running a business isn’t easy. It can take some time to grow and become identifiable to your audi… Read more

No matter what products or services you sell, your business’s reputation matters. Good or bad PR can affect how potential customers see your brand. That’s why it’s so important to manage a bad PR crisis in a sensible way.

Even industry leaders recognize that proper crisis managemen… Read more

A major source of customers’ willingness to pay more for a product depends on brand awareness. Nearly half of Americans recently polled said they would pay more for a product made by a trusted brand. Is your company looking for effective ways to increase brand awareness?

Growing a brand requires f… Read more