PR Fuel: Press Release News, Resources & Public Relations Tips - Page 64 of 94

This post is for  those of you who need a bit of a refresher on your press release writing skills. Whether you’re new to PR or simply haven’t written a press release in awhile, we hope this little overview helps!

Release Time:
Release time is found first thing, right at the top of a press release. It usually sa… Read more

If you’ve followed this blog for any period of time, you know I’m a firm believer in the “leaky faucet” approach to press release distribution. This approach involves sending high quality, newsworthy press releases out on a regular basis with the hope that you’ll eventually find your press release in the … Read more

If you want to build a successful online presence, you need to have a fine-tuned website that brings visitors in and gets them to take action once on your site. Unfortunately, a lot of people seem to have the first part down (getting traffic), but when it comes to actually converting visitors into customers… Read more

As a PR guy, one of my least favorite words is “retraction.” Any time I hear that word, I know it’s usually not a good situation. From retracting a press release to getting the media to issue a retraction for a mistake they made, things just never seem to turn out well with retractions.

On one hand, retractions … Read more

Online press release distribution has become an integral part of most PR campaigns. Thanks to the internet, you can now get your news spread faster than ever before.

But just because you submit your press releases to a news directory, doesn’t necessarily mean it will be accepted. News websites have stand… Read more

If you haven’t poked around the Technology, Entertainment and Design (TED) website, you’re missing out on a veritable treasure trove of forward thinking ideas. The TED Conference is where people from every industry and mindset converge to inspire conversation about how to change the world. These tape… Read more

No matter what you think of it, optimizing your press releases for the search engines is important. Between the prevalence of online corporate news rooms, press release distribution websites, and news sites like Google News, your press releases are getting posted all over the web. If they’re optimized … Read more

If you’re constantly trying to get your name out there in the media, it can be very difficult to keep coming up with fresh ideas. It’s all too easy to fall into a rut where your pitches just become uninspired and totally ineffective.
Over the years, I’ve come up with a few key tactics that ensure I always have so… Read more

I have a theory. If companies spent some time on firing their bad customers rather than only focusing on acquiring more customers, they would be a lot more successful. I know we’ve always been told that the customer is always right, but the truth is some customers are just more trouble than they’re worth. An… Read more

Editors are simple people. It may not seem so to the hapless PR person who has pitched, pitched and pitched some more in the vain hope of snagging an editor’s valuable attention, but editors truly do have only a few basic wants. They want an easy day, a cordial working environment and, in the end, to put out a su… Read more