PR Fuel: Press Release News, Resources & Public Relations Tips - Page 30 of 94

The Art of Storytelling on Social Media

August 24 2015

Large group of friends at a party get together house drinking beer chatting storytelling gossipingIt is often repeated that social media is all about connecting with your audience on a personal level. Businesses are encouraged to share relatable content that visitors can find value in, but what does that even mean really? What divides content from great content and how does a business get there?… Read more

7 Reasons Why a Press Release Distribution Service Is Important

July 17 2015
media distribution

Imagine you’re a successful, seven-figure business owner. You spend your days working on your business and managing your team of employees.

It sounds like a dream life, but it takes work to get there. From marketing and sales to press release distribution, you need to build your business first.

Ke… Read more

Infographic: The Ultimate Media Interview Checklist

July 07 2015

The following post and infographic were created by Elena Verlee, founder of Cross Border Communications and PR in Your Pajamas

Public speaking is a common phobia, and it becomes even more challenging when you’re giving an interview. Thankfully, there are steps you can take to calm your anxiety an… Read more

17 Experts Respond to Your Email Marketing 9-1-1

June 22 2015

According to the Direct Marketing Association, each penny you invest in email marketing will eventually yield an ROI of 4300%, and Gigaom Research has found that marketers consistently rank email as the single most effective medium for awareness, acquisition, conversion, and retention.

Despite so m… Read more

14 Expert Tips for Improving Facebook Engagement and ROI

April 28 2015

Scott AyresIf you do any kind of marketing on Facebook at all, here’s a complaint you’re sure to have heard (or even made yourself):

“Nobody’s engaging with my posts anymore. It’s like I’m invisible.”

Indeed, sometimes it seems like it’s Zuckerberg’s w… Read more

How to Get Your News in an Industry Trade Magazine

April 27 2015

Many magazines close-upWriting and getting your material published by a trade magazine is a little different than writing for a consumer magazine or a newspaper. However, the same basic rules apply. Industry magazine writers and editors are also extremely busy and receive many pitches every day. In order to stand out from the c… Read more

How to Get Your News Into the Huffington Post

April 20 2015

Newspaper Press Run EndI remember the first time I saw one of my colleagues’ bylines on the Huffington Post. My first thought was “Wow, she’s made the big time!” And that was quickly followed by, “If she can do, then so can I.”

And it’s true. You can see your byline up on the Huffington Post. All it takes is to create compelling, origin… Read more

13 Twitter Experts’ Advice for Your Small Business

April 07 2015

Believe it or not, Twitter is going to be turning 10 years old in 2016.  Does that make anyone else feel old?

And despite the fact that the social network has been around long enough to have become essential to everything from journalism to customer service to talk-radio, many entrepreneurs and small busi… Read more

18 Book Marketing Experts Reveal Secrets That Boost Recognition, Get New Readers, and Increase Sales

March 26 2015

There’s no shortage of advice out there about how to best market your independently published book to new readers. Indeed, it sometimes seems like almost everyone has something to say on the subject.

So who do you believe? Who do you pay the closest attention to? And who, at the end of the day, really h… Read more

Dealing With Limited Resources

February 23 2015

Beautiful Horse on the farm ranchMy company, for example, has exactly one person dealing with PR issues – me.

I do all the pitching, handle all of the inbound media requests, prepare all of the press releases, train all of our editors and analysts on how to speak to the media – and I actually do about 95% of the interviews myself. … Read more