PR Fuel: Press Release News, Resources & Public Relations Tips - Page 26 of 94

I’ve written about press release errors to avoid – below are more PR failures that are all too common:

3 Times When You Shouldn’t Write a Press Release

Here on the PR Fuel blog, we spend a lot of time offering tips for press release writing, covering everything from how to hook editors with str… Read more

I’ve maintained for years that most press releases simply go nowhere, but this fate is completely avoidable. Below you can review the main reasons press releases fail, some horror-show headlines, and a great example of a headline makeover!

Why Most Press Releases Don’t Matter

Inject any reporte… Read more

Yes, you can greatly improve your press releases, it’s simple to get more media coverage and engagement. I didn’t say easy, it surely takes work and focus. But the basic principles of great PR are simple, because they’re based on common sense. Here are some great tips, thoughts about b… Read more

Press Releases for SEO

Can writing and distributing a press release improve your SEO?

Yes it can, but only if you write it correctly and don’t try to use it to game the SEO results.

Here are the key mistakes that people are using when they are trying to use press releases for SEO:

1. Writing press releases purely t

Want to get journalists inquiries and responses with your press release? You should do the following:

• Plan the release with a written outline.
• Craft a great headline.
• Write the release first, edit it later.
• Keep the release looking good with solid writing and formatting.
• Edit, edit, edit.
• Proofread.
• As

PR success is really pretty simple. I did not say “easy”… because most people don’t commit to the discipline. Below we quickly cover these elements which lead to PR success:

• Make your news a story
• Tell your story simply and naturally
• Keep trying, learning each time
• Accept that m

Public relations is a fast paced world not for the faint of heart. Before you start email blasting press releases and spinning molehills into mountains, consult this list of the 6 most common PR mistakes:

No Guiding PR Strategy – This point is first for a reason. All these other mistakes can be forgiven and f… Read more

There are many different formats you can use when writing your press release. The type of story you’re sharing often dictates which format makes the most sense. However, there’s one format I like to use whenever possible because it just seems to work – the list press release.

One of the most tried and … Read more

“There is not enough time in the day.” How often have you said that to yourself? If you are anything like me, it’s pretty often. Between work commitments, time for family and friends, and all those other necessary things, we are usually in a time crunch. Your marketing efforts should not be one of the things p… Read more

As more and more companies turn to content marketing to reach new clients, the time has come for existing marketing plans to get reworked in order to stay ahead of the competition. Creating an action plan for your marketing doesn’t have to be complicated. In fact, it could be as short as one page. A simple act… Read more