PR Fuel: Press Release News, Resources & Public Relations Tips - Page 10 of 95

How to Improve Your Business Reputation

March 12 2023

business reputationIn December of 2022, Southwest Airlines shut down nearly 100% of flights, leaving customers angry and confused.

This company damaged its reputation within one day and lost many long-term customers. There are many contributing components to a reputation, and as a business owner, you need to understand … Read more

10 Expert Strategies for Launching a PR Campaign that Gets Results

March 02 2023

pr campaignDid you know that over 80% of consumers say they trust recommendations from journalists more than advertising? That’s just one reason why a strong PR campaign is essential for any business that wants to build credibility and attract customers.

Over 60% of consumers are more likely to make purchas… Read more

Unlock the Power of Press Releases with Expert Writing Services

March 01 2023

Press Release Writing ServiceDid you know that a well-crafted press release can generate up to 10 times more media coverage than traditional advertising? That’s just one reason why savvy businesses turn to professional press release writing services to get their message heard.

One of the top three challenges marketers now f… Read more

What Is Brand Safety, and How to Improve It?

February 25 2023

brand safetyIn late February of 2022, an ad for Applebee’s with a twerking cowboy played alongside a CNN news coverage of the Ukraine/Russia war. Netizens were outraged by the juxtaposition and took to Twitter to complain. A clip of the mistake racked up over 3.6 million views and Applebee’s pulled its a… Read more

How to Get Your Press Release Read: Identifying and Reaching Your Target Audience

February 18 2023

what is a target audienceIn the fast-paced world of public relations and media communications, crafting a compelling press release is only half the battle. The true challenge lies in ensuring your carefully crafted message reaches and resonates with its intended audience.

This comprehensive guide will walk you through the i… Read more

8 Strategies to Drastically Improve Your Small Business Branding

February 11 2023

small business brandingAre you struggling to figure out how to improve your small business branding? Don’t worry, because you aren’t alone. More than half of marketers (61%) say they struggle to generate leads.

Running a business isn’t easy. It can take some time to grow and become identifiable to your audi… Read more

How to Manage and Mitigate Bad PR for Your Small Business

February 04 2023

bad PRNo matter what products or services you sell, your business’s reputation matters. Good or bad PR can affect how potential customers see your brand. That’s why it’s so important to manage a bad PR crisis in a sensible way.

Even industry leaders recognize that proper crisis managemenRead more

8 Effective Ways to Increase Brand Awareness

January 23 2023

increase brand awarenessA major source of customers’ willingness to pay more for a product depends on brand awareness. Nearly half of Americans recently polled said they would pay more for a product made by a trusted brand. Is your company looking for effective ways to increase brand awareness?

Growing a brand requires f… Read more

How Can You Create a Press Release Marketing Strategy?

January 16 2023

press release marketingDeveloping a comprehensive digital marketing strategy is key to the success of your business. Unfortunately, 37% of companies don’t have a digital marketing strategy in place. A digital marketing strategy can encompass multiple initiatives, such as social media marketing, paid advertising … Read more

Writing a Press Release: The Importance of SEO

January 03 2023

importance of SEOAre you interested in getting immediate exposure, building trust and authority, and increasing your sales potential? If so, you should consider writing a press release.

This is a great way to share news about your business. But if you want to ensure that they are seen by as many people as possible, you… Read more