5 Signs Your Business Should Hire a Press Release Company

press release company

Are you looking for ways to ensure that your company’s brand remains intact? Do you need a way of improving the press releases that your company has? If so, then you need to hire a press release company to oversee it all.

Doing so can unlock a plethora of benefits for your company and its brand. It gives y… Read more

Press Releases: DIY or Hire an Expert?

press releases

Only 70% of B2B marketers have a documented content marketing strategy. Without fresh content, you could miss out on a change to reign in new customers. About 84% of companies outsource their content creation to generate fresh leads. You could save yourself valuable time and energy by working with a prof… Read more

How to Make Press Releases Meaningful in the Age of the Coronavirus

Have you ever read a bad press release? Have you ever written a bad press release? It makes you squirm, wishing that the company understood you, or you receive bad feedback from your audience if you’re the one writing it. 

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The Inverted Pyramid Writing Style for Press Releases: What You Need to Know

inverted pyramid

Want to write a press release that secures readers’ attention?

A study published in 2019 suggests that people’s attention span is becoming shorter. Excess device usage, apps, and media can make it difficult to maintain a user’s attention.

If you want readers to absorb the important … Read more

9 Things to Know When Using Press Releases for SEO

press releases for seo

Why should you try writing press releases and do press releases work for SEO?

A press release is a great way to communicate and promote your company’s events and news. As of now, more than half of the population search for news reports online

Press releases for SEO is a strategy to raise your visibil… Read more

New Year, New Plan of Action: 7 Tips for Optimizing Your 2021 PR Strategy

pr strategy

Are you ready for a new and improved year for your business? Welcome to 2021! One of the most important things for any business to handle at the beginning of the new year is building a successful PR strategy. Even if you already have a PR strategy in place, you should consider making a new PR strategy or revampi… Read more

The Most Common Press Release Mistakes (and How to Fix Them)

press release mistakes

Press releases have many benefits, including offering the opportunity for your company to control your story, improve your SEO, give your social media boost, and display your expertise.

Press releases are an excellent tool for both your marketing and public relations.

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8 Easy SEO Tricks to Improve Your Press Releases

seo tricks

Press releases are the backbone of your marketing efforts. They’re your first chance to showcase your company’s services or products to your intended audience- it’s imperative that you get it right. The key to building an effective press release strategy is promoting high-quality content using searc… Read more

Promote Your Event! 10 Tips to Attract Media Coverage With an Event Press Release

event press release

Okay—your big event is right around the corner. 

Every least detail has been planned, everything’s ready to go, and you know it’s going to be incredible. Now it’s just a matter of promoting it. … Read more

10 Public Relations Rules to Always Follow

In an age where information is distributed across the globe in the time it takes to click a button, it’s imperative that you understand and practice public relations. Public relations is the key to developing and maintaining a good front-end appearance and relationship with your clients. … Read more