Why Include a Social Media Press Release in Your Promotional Toolbox

Today, success for small businesses depends on online memories. Social media press releases have changed how small companies talk to their fans. Going past the normal limits of press announcements, they give a lively way to talk with customers and show your brand off. They are not just all business.

Kee… Read more

8 Tips To Promote Your Press Release Online

The press release is ready for distribution and it’s precisely at this part that you’re stumped!

While there is no shortage of mediums and methods for publishing your press release online, it’s a challenge to promote it among the sea of other PR materials.

How To Promote Your Press

The Top PR Tips and Tricks for Small Businesses

Are you a small business owner that wants to create buzz, spread the word and get people hyped up about your business and the services you offer?

If so, then here is some good news! Just because you own a small business doesn’t mean you can’t create some big waves in the public relations world.

Ut… Read more

5 Tips to Help You Bust Through Writer’s Block

You’re staring at your computer screen wondering what to write. The blinking cursor seems to mock you as your mind consistently draws a blank. And your boss wants you to turn in your copy in the next few hours. But no matter what you do, you can’t seem to write. The words might naturally come to yo… Read more

Creating the Perfect Social Media Measurement Plan

Have you ever wondered just how much good your social media marketing was doing for your business? You put all this effort into crafting the perfect post or tweet and then pay to turn it into an ad, but you aren’t really sure whether all the time and money are paying off in the long run. This is why a good social me… Read more

Refresh Your Ideas: 7 Ideas to Update Old Content

There are many reasons why it is a good idea to refresh or reuse your blog content from time to time. First off, updating content takes a lot less time than creating an original post from scratch. Second, if your audience as grown over the life of your blog, most people haven’t seen this earlier post so it’s bra… Read more

Funny & Fearless: How it can Work for You on Social Media

Wait, wait! Don’t run away just yet. There is a way for your business to show a little personality and be funny on social media. Granted, there have been jokes that have bombed by well-known businesses, but overall, posting a joke will have your customers laughing and will garner you new fans. To be successf… Read more

4 PR Moves to Boost Your Crowdfunding Campaign

Whether you’re using Kickstarter, Indiegogo, or another crowdfunding website, you need to find ways to get people interested in your project and giving out their hard-earned money. If you don’t, your campaign might fail and your project could fall on its face.

PR and social media can really help you get t… Read more

Video Best Practices for Your Crowdfunding Campaign

Crowdfunding only works if you capture your audience’s attention. Like it or not, a video is absolutely the best way to get that attention, no matter what your ultimate project will be.

Not only does a great video get the point of your project across to your audience quickly and efficiently, it also gives th… Read more

5 of the Worst Things You Can Do on Twitter

Business owners love Twitter more and more with each passing day, but one of the consequences of so many new users is seeing the same mistakes over and over! Every day I notice one business doing this, that or the other to majorly anger their customer/fan base. To help them and you out, here are five things you … Read more