Press Release Examples: What to Include in Your Next Press Release
An effective press release will give you the attention of the general public through its media coverage. It isn’t, however, as simple as writing the first thing that comes to mind. Writing a press release is all about grabbing the reader’s attention and keeping it long enough to get your poi… Read more
12 Benefits of Press Coverage for Your Business
Why Press Coverage Is Important for Your Business
Press coverage remains one of the most powerful ways to boost your business’s credibility, reach, and bottom line in 2025 and beyond.
While paid advertising and social media marketing dominate many marketing strategies, earned media through pr… Read more
5 Tips on Creating Social Media Press Releases
Tips for Social Media Press Releases
Are you wondering how you can make your press releases work on social media? Creating a social media press release, in addition to your normal press release, is a great way to make the most of your press releases by sharing them with a wide audience online.
If you want to b… Read more
7 Press Release Distribution Mistakes and How to Avoid Them
So you’ve been spending a ton of time writing press releases, but you haven’t been hearing back from any outlets saying they want to use your piece. What’s wrong?… Read more
Why Your Small Business Needs to Start Writing Press Releases Now
Issuing press releases when you have news about your company is a surefire way to get the information out to the public. If you own a small business, building your brand awareness and boosting engagement is essential to bringing in business. … Read more
8 Tips on Creating an Online Press Release for Small Businesses
Are you a small business, organization, or individual seeking to boost your visibility and credibility?
You’ve probably experimented with many marketing mediums already. Perhaps it’s not bringing you the attention, clients, and revenue you deserve? Have you considered distribu… Read more
8 Factors to Consider When Hiring a Press Release Distribution Service
What Is a Press Release Distribution Service?
A press release distribution service helps organizations spread their news announcements to journalists, media outlets, websites, and other relevant audiences. These services act as intermediaries, taking a press release from an organization and dis… Read more Press Releases and SEO: What Are the Links Between the Two?
Do you need to boost your SEO as well as your brand’s authority at the same time? It may be time to consider press releases. Although press releases may seem like they have nothing to do with online marketing, they actually have more overlap than you initially realize.… Read more
5 Signs Your Business Should Hire a Press Release Company
Are you looking for ways to ensure that your company’s brand remains intact? Do you need a way of improving the press releases that your company has? If so, then you need to hire a press release company to oversee it all.
Doing so can unlock a plethora of benefits for your company and its brand. It gives y… Read more
Writing for the Future: The Top Features of a Success-Driving Press Release
Having your brand featured in a major media publication can mean thousands of dollars in sales. But how do you generate awareness about your business? And how do you encourage journalists to write about your products or services? You write effective and attention-grabbing press releases. … Read more