11 Tips for Writing a Business Press Release

business press releaseJournalists receive thousands of press releases every day. You may wonder if a business press release is still relevant in the digital age. The truth is, a considerable percentage of journalists look at press releases each day to get inspiration for their articles. The evolvement of the press release o… Read more

How to Grow Your Brand Authority and Reach With a News Release

news releaseOver 70% of marketers say content marketing has quantifiably improved prospect engagement. Meanwhile, 66% of customers agree that companies should make it easier to access their content.

Creating a news release can help you appear in front of those customers.

You can generate brand awareness, build r… Read more

What’s a Call to Action and Why Is It Important for My Press Release?

what's a call to actionThe most common function of a successful press release is to promote something significant by getting media attention. Press releases are also important marketing tools.

What is a Call to Action in a Press Release?

A call to action in a press release is an instruction or statement designed to get the rea… Read more

What Sets the Best Press Release Service Apart From the Rest?

best press release serviceHave you considered the importance of press releases to your marketing strategy?

A press release is a written or recorded piece of communication sent to media outlets covering important news about your company. The primary purpose of a press release is to capture the attention and interest of news distr… Read more

How a Well Structured Press Release Will Boost Your Business Growth

business growthAbout 80% of consumers prefer to learn about a business through custom content. Without a content marketing strategy, you could miss a chance to reach customers. It’s not enough to start blogging, though.

Instead, you can expand your reach and maximize business growth with press release distrib… Read more

The Benefits of Hiring a Professional for Your Press Release Writing

press release writingAbout 65% of marketers struggle to create engaging and Google-loved content. Meanwhile, small businesses with blogs generate 126% higher lead growth than others. Those who blog are 14 times more likely to see a positive ROI. About 70% of US companies actively invest in content marketing, too. Conside… Read more

How To Track the Success of Your Press Release: Is It Working?

How to Track a Press Release

Press Release successPress releases are powerful tools for businesses and organizations to communicate important news, announcements, and updates to the public and the media. It is crucial to track and measure the impact of your press release to determine its effectiveness and make informed decRead more

How to Measure the ROI of Your Press Release: A Guide

How to Measure Your Press Release’s ROI

Press release distribution serviceIf you’re using a press release distribution service to create PR content, it’s important to track your progress. Tracking your progress can help you measure the success of each press release submission. You can gain a better understanding of your reach, sales, an… Read more

How To Write Press Releases That Attracts Media Attention: A Guide

how to write press releasesOver 80% of consumers feel more positive about a brand after reading customized content. Developing your content marketing strategy can help you boost brand visibility. It can also help you communicate your company values.

In fact, 94% of consumers show loyalty to brands that over complete transparen… Read more

Why Press Releases Are Critical to Your SEO Efforts

press releasesAre you struggling to reach your customers online? You might want to update your search engine optimization (SEO) strategy. If you’re not using press release distribution, you’re missing a chance to boost your ranking.

A higher search engine ranking can position you in front of more custo… Read more