7 Press Release Distribution Mistakes and How to Avoid Them
So you’ve been spending a ton of time writing press releases, but you haven’t been hearing back from any outlets saying they want to use your piece. What’s wrong?… Read more
Why Your Small Business Needs to Start Writing Press Releases Now
Issuing press releases when you have news about your company is a surefire way to get the information out to the public. If you own a small business, building your brand awareness and boosting engagement is essential to bringing in business. … Read more
8 Tips on Creating an Online Press Release for Small Businesses
Are you a small business, organization, or individual seeking to boost your visibility and credibility?
You’ve probably experimented with many marketing mediums already. Perhaps it’s not bringing you the attention, clients, and revenue you deserve? Have you considered distribu… Read more
8 Factors to Consider When Hiring a Press Release Service
A press release is a short and engaging news story that is sent to the media. It aims to capture the interest of a journalist, publication, or distribution channel, in the hopes that they will write or talk about it. That way, the news contained in the press release gets as much coverage as possible. This can b… Read more
Press Releases and SEO: What Are the Links Between the Two?
Do you need to boost your SEO as well as your brand’s authority at the same time? It may be time to consider press releases. Although press releases may seem like they have nothing to do with online marketing, they actually have more overlap than you initially realize.… Read more
5 Signs Your Business Should Hire a Press Release Company
Are you looking for ways to ensure that your company’s brand remains intact? Do you need a way of improving the press releases that your company has? If so, then you need to hire a press release company to oversee it all.
Doing so can unlock a plethora of benefits for your company and its brand. It gives y… Read more
Writing for the Future: The Top Features of a Success-Driving Press Release
Having your brand featured in a major media publication can mean thousands of dollars in sales. But how do you generate awareness about your business? And how do you encourage journalists to write about your products or services? You write effective and attention-grabbing press releases. … Read more
Press Releases: DIY or Hire an Expert?
Only 70% of B2B marketers have a documented content marketing strategy. Without fresh content, you could miss out on a change to reign in new customers. About 84% of companies outsource their content creation to generate fresh leads. You could save yourself valuable time and energy by working with a prof… Read more
How to Make Press Releases Meaningful in the Age of the Coronavirus
Have you ever read a bad press release? Have you ever written a bad press release? It makes you squirm, wishing that the company understood you, or you receive bad feedback from your audience if you’re the one writing it.
Comparing Press Release Distribution Services: Everything You Need to Know
Press releases are an efficient way for a business of any size to get information about a new company announcement, product, or any other piece of exciting news out to the media. Blasting out a release to media will help your company get wider exposure as editors write about your product.
If you’re n… Read more