7 Tricks for Creating Impactful PR Campaigns

pr campaignsIt’s no secret that PR tactics have evolved to keep up with the ever-changing technology. Your business should leverage the best PR tactics to build a stronger bond with your customers. You wouldn’t want your business to have negative press, which can push consumers and potential employees away.

PR camp… Read more

6 Tips for PR Distribution: Reach the Widest Audience

pr distributionA solid marketing campaign is essential to business success, with experts recommending that companies set aside at least 10% of their annual gross income for marketing. That means if you expect to make $100,000 in 2022, then you should set aside $10,000 for your marketing needs.

One of the most powerful t… Read more

Quick Tips for Boosting SEO With a Strong Press Release

boosting SEOOver 50% of all website traffic starts with an organic search. With search engine optimization (SEO), you can ensure your press releases reach prospective clients. Then, you can generate more brand awareness and site traffic than ever before.

Otherwise, you might miss the chance to reach prospective c… Read more

Press Release Site for Submissions: All You Need To Know

press release siteThe average office worker gets over 120 emails per day. If you’re sending out a press release via email to announce something about your business, you want it to make an impact so it stands out among the rest. A press release should be more than an announcement — it’s a way to invite media members … Read more

What Is a Press Release and Why Is It Important? A Guide

what is a press releaseAccording to research, 63% of global respondents claim press releases are the preferred method of new conveyance. Additionally, 44% of journalists agree that they trust press releases the most. They go on to add that press releases are their most trustworthy source when it comes to brand-related infor… Read more

Press Release Sample: What Should a Press Release Look Like?

press release sampleMajor press release distribution sites release nearly 1,000 press releases a day. During busy news cycles, this number can skyrocket even more. Because there are so many press releases knocking on journalists’ doors every day it’s important that you make your press release stand out and b… Read more

How Often Should You Send a Press Release?

send a press releaseAs an industry tycoon, business owner, or member of the media it’s important to know a way to get a journalist’s attention and get your brand recognized. Although you may not always have cutting-edge news, it’s important to constantly be building a rapport with journalists. This means that when yo… Read more

How Does a Business Press Release Differ From Advertising?

business press releaseBranding is an essential part of a business, with 77 percent of marketers stating that it’s a critical factor in future growth. Every enterprise needs to create a brand around which business advertisements will revolve.

Top marketers go out of their way to generate as much brand awareness as possible. 70 … Read more

8 Factors to Consider Adding When Creating Press Release Headlines

If you’re trying to write press release headlines, you know it’s a cutthroat world out there! For small businesses, there is so much competition that all of your content needs to be top-notch.

When you’re writing a press release, there are a lot of elements to think about. Whether you&… Read more

How Long Should a Press Release Be? The Ultimate Guide

how long should a press release be

Release the beast. More than 270,000 Americans work as public relations specialists. One of their main jobs is to write press releases.

Yet thousands of others have written releases for their companies and non-profits. When you are writing a press release, you have to write one that stands out from the re… Read more