The Press Release Submission Process Explained

press release submissionAbout 60% of consumers prefer to shop from familiar brands. If consumers don’t know who you are, they won’t trust your business. Instead, you can use press releases to boost brand awareness and recognition. Are you unfamiliar with the press release submission process? Here are the seven st… Read more

DIY Press Releases vs. Hiring a Press Release Company: What to Know

press release companyAbout 69% of marketers with successful campaigns have a documented content marketing strategy. As part of your content strategy, you might consider drafting your own press releases. Taking the DIY route could prove disastrous, though.

You could make costly mistakes with your press releases. Journal… Read more

7 Press Release Distribution Mistakes and How to Avoid Them

press release distribution mistakes

So you’ve been spending a ton of time writing press releases, but you haven’t been hearing back from any outlets saying they want to use your piece. What’s wrong?… Read more

Notice Us, Please! The Best Practices for Crafting a Media Pitch

media pitch

If you have an upcoming product announcement, interview opportunities with members of your company, or something you think is really captivating that you want the media to write about, a media pitch may be something you want to consider. 

Writing a press release might have been the first thing you though… Read more

Writing a Press Release in 2021: A Complete Guide for Beginners

writing a press release

Are you looking to promote your business in 2021? 2020 was a tough year for most of us, but it also helped birth many new businesses. 2021 looks to be a bright year ahead for getting the word out there on your business.

One of the best ways to promote your brand is by writing a press release. A press release is a shoRead more

Promote Your Event! 10 Tips to Attract Media Coverage With an Event Press Release

How to Get Media Coverage for Your Event

event press release

Okay—your big event is right around the corner. 

Every least detail has been planned, everything’s ready to go, and you know it’s going to be incredible. Now it’s just a matter of promoting it. … Read more

Your Ultimate Guide to Press Release Distribution

press release distribution

So you’ve written a press release to highlight your company’s latest achievements? Now the biggest issue is to get the word out there.… Read more

10 Exceptional Press Release Examples to Model Your Press Release After

Would you want your company news to be released with a booming trumpet fanfare or a lonely whimper on a cymbal? The press release can be the text equivalent of both, turning your company into a household name or resigning it to the also-rans of history. 

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How to Write a Press Release: Your Comprehensive Guide

how to write a good press release

Are you looking to write a press release for your company, but aren’t quite sure how to do it?

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PR Writing: When You Should Hire a Professional

Did you know about 83% of small businesses believe in the effectiveness of a digital marketing campaign?

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