How to Cite a Press Release
Major news outlets publish anywhere between 200 and 500 stories every single day. That often doesn’t include wire stories, which are written and prepared outside the newsroom.
How Does a PR Newswire for Journalists Benefit the World?
Are you a journalist or news organization wondering where to get your news? Have you looked into PR Newswire for journalists yet?… Read more
How to Write a Press Release for an Event
With the advent of the 24-hour news cycle, journalists have more pressure to find breaking news to cover. The trouble is not every day is an eventful news day. … Read more
What is a Newswire Service and How Is It Used?
Do you know what a newswire service is? Well, most people don’t, and in the case that you are one of those people. … Read more
What Is the Purpose of a Press Release? What Exactly Is It?
Do you want to improve the public relations of your company while also drumming up excitement and interest? Although social media and online ad targeting have taken up most marketing budgets, press releases still … Read more
Customer Love, Customer Hate, and PR
Don’t Take Your Customers For Granted
When a business owner first starts out, you treasure each and every customer. Heck, each and every transaction is like a small miracle to you, as that money is like your life’s blood.
Somewhere along the way, though, something changes. It’s almost like making a New Yea… Read more
Making the Most of Your Time: 5 Ideas for Marketing Time Savers
“There is not enough time in the day.” How often have you said that to yourself? If you are anything like me, it’s pretty often. Between work commitments, time for family and friends, and all those other necessary things, we are usually in a time crunch. Your marketing efforts should not be one of the things p… Read more
The Art of the Giveaway: Making It Work on Any Platform
Everyone likes free stuff, right? But not every business will create the perfect giveaway, the one where everyone wants to participate. So what sets the great giveaways apart from the mediocre ones and how do you successfully create a giveaway each time? Not to mention, how do you make a giveaway work no ma… Read more
Creating the Perfect Social Media Measurement Plan
Have you ever wondered just how much good your social media marketing was doing for your business? You put all this effort into crafting the perfect post or tweet and then pay to turn it into an ad, but you aren’t really sure whether all the time and money are paying off in the long run. This is why a good social me… Read more
12 Ideas to Fill Your Editorial Calendar
As 2016 winds down, we are starting to look at filling our content calendar for 2017. It’s difficult to keep content fresh, which is why we start brainstorming early on. If you know your niche and what your customers respond to, putting ideas on your calendar shouldn’t be too hard. However, we have 15 easy id… Read more