People want to learn who you are, what you do, and why you should care. Without enough information, consumers could turn away. How you market your business could make all the difference.
Learning how to write a news release is an essential part of your marketing plan. Otherwise, you might fail to expand yo… Read more
Imagine you’re a successful, seven-figure business owner. You spend your days working on your business and managing your team of employees.
It sounds like a dream life, but it takes work to get there. From marketing and sales to media distribution, you need to build your business first.
Keep readi… Read more
You have a company announcement or a new collaboration or product you are selling. One of the best ways to get that information out there is to send out a press release. But what is a press release?
Are you looking to write a press release for your company, but aren’t quite sure how to do it?
If you own a small business, you need to tell people what you do and why they should be your customer. The best way to do that is through small business marketing.
Did you know about 83% of small businesses believe in the effectiveness of a digital marketing campaign?
When looking for website content from a brand, about 71% of journalists look for press releases as their primary source. It’s not enough to write down everything you need to say before emailing it out to media outlets, though. Instead, it’s important to know how to write a press release prop… Read more
In this age of social media, you may wonder why your company should even bother to write and issue press releases. Newspapers have less influence, and we can be our own publishers, right?
Press releases are… Read more
About 50% of businesses view marketing as their main strategy for growth. In order to expand your business, you need to find the best ways to reach your customers. Otherwise, your competitors will reach those customers first. … Read more
You’ve probably heard the term PR, but do you know what it means? Do you know all the elements that make up effective PR?