In today’s evolving and fast-paced digital landscape, it’s more important than ever to use every resource to your advantage. But not everything needs to rely on high-tech methods to make an impact. The humble press release is a tried-and-true tool with a powerful reach.
A survey by Global R… Read more
Companies use press releases all the time to make their company and message more visible to the public, investors, and their employees.
But should nonprofit companies consider press releases? Absolutely! They’re a powerful tool that communicates your nonprofit’s latest news, event… Read more
The time has finally arrived! After months, maybe years, of careful planning and sleeping nights, your company is ready for the next step. It’s time for your company to step into the spotlight and make its grand entrance into the world. Your goal is to be part of the 25% of new businesses that make it u… Read more
Looking to stand out in today’s saturated business world? Consider distributing a PR press release.
A well-crafted press release can help businesses create a buzz, promote brand awareness, and drive sales. Whether it’s a product launch, a new service, or a special event, a press release c… Read more
P.T. Barnum once said “There is no such thing as bad publicity,” which is almost as good as Oscar Wilde’s quote that says “There’s only one thing in the world worse than being talked about, and that is not being talked about.”
And while bad publicity still gets pe… Read more
Did your company just put together a press release in the hopes of getting some coverage for a new product or service? This press release isn’t going to do you much good if you don’t have a media list set up.
A media list, which can also be called a media contact list or a press list, is a list of media … Read more
The global PR market is worth around 100 billion dollars in the US. A press release is necessary if you want to get ranked as the most trustworthy source by the media.
According to Business Wire, nearly 90% of journalists admitted to checking press releases to find good content. Creative promotions are nec… Read more
Social media is a must for businesses of all sizes. Platforms like Instagram and Facebook connect consumers with new companies, drive website traffic, and provide endless branding opportunities.
If you’re not used to creating social media content for your business, you’re probably won… Read more
Lots of people have confusion between these three terms, and what each of them do for you, so let’s fix that!
Press Release: A press release is a formal, written communication specifically targeted at members of the news media. It is issued by an organization to announce newsworthy … Read more
A partnership press release is a formal communication issued to the media in the form of a press release by one or more companies to announce a new partnership or collaboration between them. This type of press release is used to inform the public, media, and other stakeh… Read more