PR Fuel: Press Release News, Resources & Public Relations Tips - Page 67 of 95

As an industry that almost seems like magic to some people, public relations suffers under the weight of certain misconceptions. People assume we’re always out on the town with a martini in one hand and our cell phone in the other, while the truth is usually way more boring; we’re stuck at our desk, cell phon… Read more

If you know anything about Kanye West, you know that he’s no stranger to controversy. Whether he’s accusing President Bush of being a racist or interrupting Taylor Swift’s award acceptance, the guy always seems to find himself in a mess.

Recently, the controversial rapper has found himself on the road to … Read more

Writing content for the web is completely different from writing content for print consumption. The simple truth is that people read differently on a computer screen than they do on a piece of paper. Not only do computer monitors make it difficult to read for long periods of time, but people who use the web t… Read more

When your social media campaign is under way, you may wonder what daily tasks you can do to keep your numbers rising and traffic flowing. Here are five simple little things you should do every day to maintain a healthy campaign that will get noticed for months and years to come.

1. A Little Chit-Chat

Sometime… Read more

When you think of press release topics, you probably think of time-sensitive news stories that have a very short shelf life. And while a lot of news is fleeting, it doesn’t always have to be this way. There is another type of news content that works great for press releases. I’m talking about evergreen conte… Read more

Before everyone gets up in arms, I’m not here to say that the press release is dead. It’s not. What I am here to say is that the old way of writing press releases may no longer be the best tactic. No, I’m not just talking about SEO and optimizing your press releases. I’m talking about much more than that.

The truth … Read more

So you’ve just written a press release, and you’re ready to blast it out to your media list. Not so fast, partner. Before you send out a press release, you need to do a quick quality check to ensure it’s the best it can be.

Here are 5 simple things to check before sending that press release.

1. Your story’s newswo… Read more

We previously covered the Top 10 Tips for PR Success Using HARO. By now, I’m going to assume that most of you have heard of and signed up for HARO. Just in case there are a few of you who don’t know what it is, HARO is an email list you sign up for to receive queries each day from reporters who need sources for their st… Read more

In Glengarry Glen Ross (one of the best movies ever), Alec Baldwin’s character Blake delivers a speech to some underperforming salesmen. During the hilarious, profanity-laden speech, Blake discusses the AIDA method of selling.

If you’ve been in the marketing world for a while, you probably know what A… Read more

Since Twitter’s inception, its users have never hesitated to adapt the popular microblogging platform to their own needs. One of those needs turned out to be a way for a large group of people to converse together 140 characters at a time. Thus the TweetChat was born.

While any chatter on Twitter that makes u… Read more