Writing press releases can become tedious after your hundredth time which can result in bad writing. It’s always good to reevaluate your writing process now and then so things stay fresh. Did you know that millennials are 247% more likely to be influenced by social media and blogs than past generations?… Read more
Did you know that about 7.5 million blog posts go up on the web each day?
As a business striving for growth, building an online presence is essential. You need to post blogs about your products and services on the website to generate more profit. However, with the high competition for content, it’s easy for y… Read more
If you’re feeling stumped about how to write a decent press release boilerplate, you’ve come to the right place, friend. Gather around as I share with you the wisdom and know-how to make your company and your events stand out. Plus, I’m giving you 15 boilerplate examples to make it easy for you … Read more
Approximately 25% of businesses publish at least 10 press releases each year. While some of these may be about relatively minor news, some can be critical stories you need to get out. One possible way to ensure you get your news out when and how you want is with an embargoed press release.
If you’re trying to f… Read more
Did you know that, according to Hubspot, when you use CTAs as anchor text in blogs, you can potentially increase your conversion rates by up to 121%? That’s not the only thing that CTAs are good for, however, as they’re a crucial component of successful press releases as well.
What is a CTA anyway? It’s a call … Read more
Did you know that about 88% of PR specialists are relying on a new strategy that may shape the future? This new press release strategy is called ‘digital storytelling.’ However, does your business need a press release?
Writing a press release takes a lot of work. You have to create something … Read more
Nearly 80% of businesses incorporate press releases into their content marketing strategies. If consumers don’t know about your business, they won’t shop from your brand. With press release services, you can keep consumers informed before drawing them to your products and services.
O… Read more
Your branding and reputation are more important than ever, you need to take them seriously. In today’s day and age, it’s harder to maintain your image when there’s hype starting to build around your product from various sources.
You’ve probably heard the term “media k… Read more
According to the latest data, 90% of searchers haven’t decided how they feel about a brand before they start searching for it. That’s why you want to make sure your brand image is the highest standard it can be.
One of the most effective ways to get you the brand image recognition you want is thr… Read more
When done correctly and with care, a press release can be a great way to get the attention of journalists and editors and earn some coverage.
So how do you write a press release that gets attention, pickup and press coverage? Let’s start with the basics.