There are many different types of press releases, and industries are relearning what appeals to the public. Last year, the infectious disease industry reported a more than 3,000 percent increase in press releases. In comparison, the travel industry... Read More
Are you wondering whether or not it makes sense to publish a press release? In short, the answer is a…
It takes over five impressions before people begin remembering your brand. With regular press release distribution, you can remain top-of-mind….
Over 80% of consumers feel more positive about a brand after reading customized content. Developing your content marketing strategy can…
About 65% of journalists believe audience metrics have changed how they evaluate news stories. If you want journalists to pick up your press releases, they need to stand out. Choosing the right press release topic is crucial. ... Read More
An effective press release will give you the attention of the general public through its media coverage. It isn’t, however, as simple as writing the first thing that comes to mind. Writing a press release is all about grabbing the reader’s... Read More
About 50% of businesses view marketing as their main strategy for growth. In order to expand your business, you need to find the best ways to reach your customers. Otherwise, your competitors will reach those customers first. ... Read More
Do you want a way to build the authority of your brand by forming relationships with journalists ... Read More
Make Every Day Feel Like Customer Appreciation Day Often the “Customer Appreciation Day/Week/Month” can come across as a corny way…
Unethical Business Practices Unethical business practices and ethical misconduct in any company can lead to very serious consequences which can…