When writing a press release, one of the most important things is to make sure your message gets delivered clearly. That’s why you need to make sure you avoid using jargon and buzzwords in your press releases. The average person won’t understand what you’re saying, and it will kill your press release. This … Read more
In general, your press releases shouldn’t be very long. In most cases, you should be able to write an effective press release in just a few hundred words. However, special situations may exist that call for a longer press release.
Unfortunately, most people don’t like to read a lot of words, and if you send o… Read more
Usually, when we talk about creating the perfect press release, we focus on crafting catchy headlines and avoiding silly grammar errors. But these aren’t the only elements required for a successful press release. And you might even argue that they aren’t the most impo… Read more