The 5 Reasons Reporters Aren’t Using You As a Source

Aren’t you tired of seeing your competitors getting all the ink? Doesn’t it get old seeing someone else in your…

There Is No Magic Day to Send a Press Release

One of the questions I get asked most often is, “When is the best day to send a press release?”…

Managing Public Relations Through the Strategic Press Leak

My forte as a journalist was reporting bad news. Whistleblowers, inside sources, gossip–I loved it all. I got a tip,…