PR Fuel: Press Release News, Resources & Public Relations Tips - Page 1 of 95

A press release is a powerful tool… unless it doesn’t reach the right people. Then it’s just an exercise in futility.

Have you ever wondered how to get your press release noticed by the right audience? Sending out a press release can feel daunting, especially if it’s your first … Read more

Fit Small Business reports that 68% of journalists rely on press releases for content ideas.

They use these releases to craft news stories, covering everything from product launches to business achievements. For example, a press release about a new product could lead to a feature article. Press releas… Read more

If you run a small business or brand, you need “earned media” to help build trust with your customer base.

Earned media includes positive news stories, articles, and mentions from reputable sources. To maximize the amount of earned media your brand has at its disposal, you need a great publi… Read more

According to an article posted by The Office of Advocacy, there are over 33 million small businesses in the country, each one vying for the attention of consumers.

If you’re struggling to find the right audience for your business or brand, you need to think about your approach to PR. A good public rel… Read more

According to MTC, almost all marketers of strategic communicators already use generative AI to create press releases. These messages are rarely as exciting as they could be with a human touch, so it is a better time than ever to stand out.

With that in mind, how do you get a press release on PR Newswire or simi… Read more

Entrepreneurs like Tony Robbins preach the importance of leveraging opportunities to maximize business potential. One powerful tool in your arsenal for achieving that is the press release. Whether you’re a small business, startup, or author looking to boost visibility and attract quality cu… Read more

According to McKinsey, 2024 consumers are starting to explore new brands, rather than sticking with the companies they already know and love. Consumers who were once loyal to your competitors are now up for grabs.

While shoppers may be more open to new brands, they still expect the same trust-building we… Read more

You want journalists to help you share an important company announcement with their readers. Are press releases still the way to go? Fit Small Business compiled the latest press release statistics. They found that 74% of journalists prefer press releases vs. other forms of content.

Does that mean that 7… Read more

Northwestern University recently reported on the importance of brand trust. Your reputation has become more important than your business’s services or products.

Reflect on your company’s current reputation. Does the public associate your brand with innovation? Or see your company as … Read more

Every day, thousands upon thousands of press releases are sent out by companies and organizations looking to capture attention. However, only a select few stand out from the crowd, becoming memorable examples of good press releases. Crafting a press release that resonates can make all the difference i… Read more